AI Business Review is committed to the highest standards of ethical journalism. We adhere to the IMPRESS Standards Code, the recognized independent press regulator in the United Kingdom.
These standards apply to all content published by AI Business Review, including articles, analysis, opinion pieces, and multimedia content. Every member of our editorial team is bound by these principles.
✓ IMPRESS Standards Code Compliant
Publishers shall take all reasonable steps to ensure accuracy. We commit to:
- Verifying facts before publication through multiple sources where possible
- Clearly distinguishing between fact, opinion, and conjecture
- Not materially misleading readers through omission, distortion, or inaccuracy
- Providing corrections promptly when errors are identified
Our Practice: All factual claims are verified by at least two independent sources. Technical AI claims are reviewed by our Editorial Board experts.
Publishers shall properly attribute sources and not pass off others' work as their own.
- All sources are credited appropriately
- Quotations are accurate and not taken out of context
- We never present others' work, ideas, or research as our own
- AI-assisted content is disclosed when used in content creation
Publishers shall take special care when dealing with children (under 16).
- We do not interview or photograph children without parental consent
- Children's identities are protected in sensitive stories
- We consider the welfare of children in all editorial decisions
Publishers shall not incite hatred against any group on the basis of protected characteristics.
- We do not publish prejudicial or pejorative references to protected characteristics
- Coverage focuses on relevance to AI and business, not personal attributes
- We actively promote diverse perspectives in AI discourse
Publishers shall not engage in harassment or intimidation.
- We respect individuals' requests to cease contact
- We do not persist in contacting subjects who have declined to comment
- Our journalists identify themselves when seeking information
Publishers shall respect individuals' reasonable expectation of privacy.
- Private information is only published when there is clear public interest
- We do not use subterfuge unless justified by significant public interest
- Sources' confidentiality is protected when requested
Publishers shall protect confidential sources.
- We honor commitments of confidentiality to sources
- Anonymous sources are used only when necessary and verified
- We explain to readers why anonymity was granted when relevant
Publishers shall exercise responsibility when covering suicide and self-harm.
- We avoid excessive detail about methods
- Coverage includes support resources where appropriate
- We follow Samaritans media guidelines
Publishers shall be transparent about ownership and conflicts of interest.
- AI Business Review is published by Artificial Intelligence University (AIU.ac)
- All conflicts of interest are disclosed in contributor bios
- Commercial relationships do not influence editorial decisions
- Sponsored content is clearly labeled
Publishers shall correct significant inaccuracies promptly and with due prominence.
- Corrections are published with equal or greater prominence than the original error
- All corrections are logged in our public Corrections Log
- We respond to correction requests within 48 hours
Our Verification Standards
Beyond IMPRESS requirements, AI Business Review maintains additional verification standards:
- Two-Source Minimum: All factual claims verified by at least two independent sources
- Expert Review: Technical AI claims reviewed by Editorial Board members
- Right of Reply: Subjects of critical coverage offered opportunity to respond before publication
- Disclosure Requirements: All contributors must declare conflicts of interest
- AI Transparency: Use of AI tools in content creation is disclosed
How to Make a Complaint
If you believe we have breached these standards:
- Step 1: Contact us at complaints@aibusinessreview.org
- Step 2: We will acknowledge your complaint within 48 hours
- Step 3: You will receive a full response within 7 business days
- Step 4: If unsatisfied, you may escalate to IMPRESS
